We are excited to share our experience of attending the Step Conference 2023 in Dubai, where we had the opportunity to explore the market in Dubai for Business Process Outsourcing (BPO) services and connect with young startups in the Middle East and North Africa (MENA) region.
The conference, which attracted over 8,000 participants from various industries, was an excellent platform for us to network and connect with potential clients and partners. As a BPO service provider, we were particularly interested in meeting young startups from the MENA region, who are at the early growth stages of their business.
Our primary objective was to understand the market demand for BPO services in Dubai and identify potential business opportunities. We found that there is a growing demand for BPO services in the region, driven by the need for cost-effective and efficient business processes. The startups we met at the conference were particularly interested in outsourcing their non-core functions, such as customer support, data entry, and back-office operations, to focus on their core business activities.
However, we also found that language and cultural barriers could pose a challenge when doing business in the region. While our services are offered in English and Hindi, we found that many businesses in the region require Arabic support. To overcome this challenge, we understand the importance of investing in Arabic language training and cultural understanding to build trust and establish relationships with local businesses.
Apart from the conference, we also had the opportunity to explore the city of Dubai and its diverse communities. We experienced the Desert Safari, which was a great way to relax and unwind after a busy conference, and also spent time with old friends and acquaintances. Dubai is known for its cultural diversity and innovation, and we were impressed by the city’s infrastructure and forward-thinking approach.
Overall, our visit to Dubai for the Step Conference 2023 was a productive and enjoyable experience. We were able to gain valuable insights into the market in Dubai and the MENA region and make valuable connections with potential clients and partners. We look forward to leveraging these connections and insights to grow our business in the region and offer our services to businesses in need of BPO support. As we continue to explore new markets, we remain committed to delivering high-quality services and building long-term relationships with our clients.